Friday, December 8, 2023

CMO Message: How AI Reshaped Our Year: Reflections, Values, and a Healthy Future Ahead

As I reflect on the past year, it seemed like all eyes and ears were focused on AI. The concept of AI is certainly not new but society finally got a taste of what an “AI forward” life could be like with the rise of ChatGPT.

It wasn’t just a passing trend but one that has permeated many aspects of daily life. What was once relegated to backend software systems, AI has made it to the forefront of our digital user experience. From being the first thing you see when you perform a google search to providing a pithy summary of thousands of reviews when you are shopping on Amazon, AI is making its way everywhere. Even schools have resorted to using AI to detect cheating on assignments…with AI.

During times like these when technology is taking a big step forward, it’s imperative to double down on our values. It should be our values that shape technology, not the other way around. Over the last year at UnitedAg, our focus on launching Health Forums to build communities around chronic conditions, strengthening our connection with members, and reimagining a better care experience in the future all exemplify our core value of relationship. Better health begins with one member at a time and no amount of technology will ever change that for us.

Our membership inspires us everyday to develop new programs and services to better serve agriculture. 2023 was an incredible year of growth for UnitedAg and none of it would have been possible without our members and employers. Thank you for trusting us with your health. From all of us at UnitedAg, we hope you have a joyous holiday season and we look forward to reconnecting in the New Year!

Given that January is a popular time to set health and weight loss goals, our first HealthChats next year will be on the newest GLP-1 weight loss drugs. Fueled by celebrity users and social media, these drugs have taken the healthcare industry by storm. We’ll be discussing current clinical indications for these drugs, potential side effects, and factors to consider before taking them. Keep an eye out for details on how to register for this session in the coming weeks!


  • Rosemary Ku, MD/MBA/MPA